Privacy Policy

Innovative Twist ("we," "us," or "our") is committed to protecting and respecting your privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information when you visit our website at innovativetwist.com (the "Site"), place an order, or otherwise interact with our services.

This policy applies to all information collected through our Site and any related services, sales, marketing, or events. By using the Site, you consent to the data practices described in this policy. If you do not agree with this policy, please discontinue use of the Site.

We collect several categories of information depending on how you interact with us:

Information You Provide Directly

• Identity Information: First name, last name, company name (if applicable).
• Contact Information: Email address, phone number, billing and shipping address.
• Account Information: Username, password, and account preferences (for registered users).
• Payment Information: Credit or debit card details, billing address. Note: full card numbers are handled by our payment processor and not stored on our servers.
• Order Information: Products ordered, quantities, customization options, uploaded artwork files, and order history.
• Communications: Messages you send us via email, contact forms, or customer support inquiries.
• Marketing Preferences: Email opt-in status and communication preferences.

Information Collected Automatically

• Device & Browser Information: IP address, browser type and version, operating system, device type, and screen resolution.
• Usage Data: Pages viewed, links clicked, time spent on pages, referring URL, and exit pages.
• Transaction Data: Details of purchases made through the Site.
• Cookie Data: See the Cookies & Tracking section below for full details.

We collect information through several means:

• Direct interactions: When you create an account, place an order, upload files, fill out a contact form, subscribe to our email list, or communicate with us.
• Automated technologies: When you browse our Site, we automatically collect technical and usage data via cookies, web beacons, pixels, and similar tracking technologies.
• Third parties: We may receive information about you from payment processors, shipping carriers, analytics providers, and advertising networks. This information is used only as permitted by this policy and applicable law.

We use the information we collect for the following purposes:

Order Fulfillment & Operations

• Process and fulfill your orders, including production, quality control, and shipping.
• Communicate with you about your order status, tracking, and delivery.
• Handle returns, refunds, and customer service requests.
• Verify your identity and prevent fraudulent transactions.

Account Management

• Create and maintain your customer account.
• Save your order history and preferences for future orders.
• Enable features such as saved artwork files or reordering.

Communication & Marketing

• Send transactional emails (order confirmations, shipping updates, payment receipts).
• Send promotional emails, newsletters, and offers only with your consent or where permitted by law.
• Respond to your inquiries and provide customer support.

Site Improvement & Analytics

• Analyze usage patterns to improve Site functionality, navigation, and performance.
• Test new features and measure the effectiveness of marketing campaigns.
• Conduct research and develop new products and services.

Legal & Compliance

• Comply with applicable laws, regulations, and legal processes.
• Enforce our Terms of Use and protect our rights and the rights of others.
• Prevent, detect, and investigate fraud, security breaches, or other prohibited activities.

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. We may share your information in the following limited circumstances:

Service Providers

We share information with trusted third-party vendors and service providers who perform functions on our behalf, including:

• Payment processors (e.g., Stripe) — to securely process your payments.
• Shipping carriers (e.g., UPS, FedEx, USPS) — to deliver your orders.
• Email service providers (e.g., Mailgun) — to send transactional and marketing emails.
• Analytics providers (e.g., Google Analytics) — to understand Site usage.
• Cloud infrastructure & hosting providers — to run and maintain the Site.

These providers are contractually obligated to use your information only as necessary to provide services to us, and are bound by confidentiality and data security requirements.

Legal Requirements & Protection

We may disclose your information if required to do so by law or in the good-faith belief that such action is necessary to:

• Comply with a legal obligation, subpoena, court order, or governmental request.
• Protect and defend the rights, property, or safety of Innovative Twist, our customers, or the public.
• Detect, prevent, or address fraud, security, or technical issues.

Business Transfers

If Innovative Twist is acquired, merges with another company, or transfers substantially all of its assets, your information may be transferred as part of that transaction. We will notify you via email or a prominent notice on the Site prior to your data being transferred and becoming subject to a different privacy policy.

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including:

• Order records: Retained for a minimum of 7 years to comply with tax, accounting, and legal obligations.
• Account information: Retained for as long as your account is active. If you request account deletion, we will delete or anonymize your data within 30 days, except where retention is required by law.
• Marketing preferences: Retained until you unsubscribe or request deletion.
• Artwork files: Retained for up to 90 days after order completion to allow for reordering. You may request earlier deletion.
• Usage and analytics data: Retained in aggregate or anonymized form for up to 24 months.

When data is no longer needed, we will delete it securely or anonymize it so it can no longer be associated with you.

We take the security of your personal information seriously and implement a variety of technical, administrative, and organizational measures to protect it, including:

• TLS/SSL encryption for all data transmitted between your browser and our servers.
• Secure, encrypted storage for sensitive data at rest.
• Access controls limiting who within our team can access personal data.
• PCI-DSS compliant payment processing through Stripe — we never store full card numbers on our servers.
• Regular security audits and updates to our systems and software.

Despite our efforts, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security. In the event of a data breach that affects your rights and freedoms, we will notify you and relevant authorities as required by applicable law.

Our Site uses cookies and similar tracking technologies (web beacons, pixels, local storage) to enhance your browsing experience, remember your preferences, and analyze Site usage. A cookie is a small text file stored on your device.

Managing Cookies

You can control and manage cookies through your browser settings. Most browsers allow you to refuse all cookies, accept only certain cookies, or delete cookies that have already been set. Please note that disabling essential cookies may prevent the Site from functioning properly, including the ability to add items to your cart or complete checkout.

For information on managing cookies in major browsers:

• Chrome: Settings → Privacy and security → Cookies and other site data
• Firefox: Settings → Privacy & Security → Cookies and Site Data
• Safari: Preferences → Privacy → Cookies and website data
• Edge: Settings → Privacy, search, and services → Cookies

You may also opt out of Google Analytics data collection by installing the Google Analytics Opt-out Browser Add-on.

We integrate with the following third-party services. Each has its own privacy policy and data practices:

• Stripe — Payment processing. Stripe may collect payment and identity information directly. Stripe Privacy Policy: stripe.com/privacy
• WooCommerce / WordPress — E-commerce and content management platform. Automattic Privacy Policy: automattic.com/privacy
• Google Analytics — Site traffic and behavior analytics. Data is anonymized where possible. Google Privacy Policy: policies.google.com/privacy
• Mailgun — Transactional email delivery. Used to send order confirmations and account notifications. Mailgun Privacy Policy: mailgun.com/privacy-policy
• Shipping carriers (UPS, FedEx, USPS) — Your name, address, and order details are shared with the selected carrier to fulfill delivery.

We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any information directly to them.

Depending on your location, you may have certain rights with respect to your personal information. These may include:

• Access: The right to request a copy of the personal information we hold about you.
• Correction: The right to request that we correct inaccurate or incomplete information.
• Deletion: The right to request that we delete your personal information, subject to certain legal obligations.
• Portability: The right to receive your data in a structured, commonly used format.
• Opt-out of Marketing: The right to unsubscribe from marketing emails at any time using the unsubscribe link in any email, or by contacting us directly.
• Restriction: The right to request that we restrict the processing of your data in certain circumstances.
• Objection: The right to object to the processing of your personal data for direct marketing purposes.

How to Exercise Your Rights

To submit a request, contact us at info@innovativetwist.com with the subject line "Privacy Request." We will respond within 30 days. We may need to verify your identity before processing your request.

Our Site and services are not directed to individuals under the age of 18. We do not knowingly collect, solicit, or process personal information from children under 18 years of age. If you believe we have inadvertently collected information from a minor, please contact us immediately at info@innovativetwist.com and we will promptly delete the information.

If you are a parent or guardian and become aware that your child has provided us with personal data without your consent, please contact us so we can take appropriate action.

If you are a California resident, the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA) grants you specific rights regarding your personal information.

Categories of Personal Information Collected

In the preceding 12 months, we have collected the following categories of personal information as defined by the CCPA:

• Identifiers (name, email, postal address, IP address).
• Commercial information (products purchased, order history).
• Internet or electronic network activity (browsing history on our Site).
• Geolocation data (shipping address at city/state level).
• Inferences drawn from the above to create a profile about preferences.

Your California Rights

• Right to Know: Request disclosure of the categories and specific pieces of personal information we have collected about you.
• Right to Delete: Request deletion of your personal information, subject to certain exceptions.
• Right to Correct: Request correction of inaccurate personal information.
• Right to Opt-Out of Sale/Sharing: We do not sell or share personal information for cross-context behavioral advertising.
• Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights.
• Right to Limit Use of Sensitive Personal Information: We do not use sensitive personal information beyond what is necessary to fulfill orders.

To submit a CCPA request, email us at info@innovativetwist.com with the subject line "CCPA Request." We will respond within 45 days as required by law.

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or for other operational reasons. When we make material changes, we will:

• Update the "Last Updated" date at the top of this page.
• Send an email notification to registered users where required by law.
• Post a prominent notice on the Site for significant changes.

Your continued use of the Site after any changes to this Privacy Policy will constitute your acceptance of those changes. We encourage you to review this page periodically. The most current version of this policy is always available at innovativetwist.com/privacy-policy.

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us. We're committed to addressing your privacy concerns promptly and transparently.

For California privacy requests, include "CCPA Request" in your subject line. For all other privacy inquiries, we aim to respond within 30 days.